Thought-provoking Concepts

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Character-driven Advertising

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Thought-provoking Concepts | Character-driven Advertising |

Mazda:
Take Flight

Textured Narratives

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Innovative Techniques

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Textured Narratives | Innovative Techniques |

Thought-provoking Concepts

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Character-driven Advertising

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Thought-provoking Concepts | Character-driven Advertising |

Textured Narratives

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Innovative Techniques

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Textured Narratives | Innovative Techniques |

Thought-provoking Concepts

|

Character-driven Advertising

|

Thought-provoking Concepts | Character-driven Advertising |

Textured Narratives

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Innovative Techniques

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Textured Narratives | Innovative Techniques |

Thought-provoking Concepts

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Character-driven Advertising

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Thought-provoking Concepts | Character-driven Advertising |

2021 | DIGITAL | 2 MINS. | NATIONAL ADDY

Textured Narratives

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Innovative Techniques

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Textured Narratives | Innovative Techniques |

The Story

Childhood dreams of reaching for the stars become an aerospace entrepreneur's life ambition as he battles insecurities, doubt, and failure in his attempt to "take flight."

The Themes

Imagination, creativity, ambition, entrepreneurship, self-doubt, hope,
success, freedom.

The Message

In the pursuit of our ambitions, embracing rather than fearing the unknown road ahead is what truly sets us free.